# Igor Varyvoda

I build products—and I keep them alive.

I'm Igor Varyvoda, a product builder and operator behind Sirv Studio and a living portfolio of independent software.

## Current focus


### [Sirv AI Studio](https://www.varyvoda.com/projects/sirv-studio/)

I created and built Sirv Studio. It scans Shopify catalogs, runs AI work in batches, routes supplier uploads through review, and publishes with versioning and rollback.


## How I got here


- **First business — [First internet business](https://www.varyvoda.com/about/)**: Built and operated a profitable, high-traffic content website. Learned development, SEO, advertising, and platform risk at the same time.


- **Portfolio operator — [Several internet businesses](https://www.varyvoda.com/posts/the-title-was-fuzzy/)**: Ran developers, marketers, priorities, and delivery across several internet businesses.


- **2021 — [Earth Roulette](https://www.varyvoda.com/projects/earth-roulette/)**: Built a travel product and got properly back into hands-on engineering.


- **Magic Toolbox → Sirv — [Growth and operations](https://www.varyvoda.com/projects/sirv-marketing-machine/)**: Joined as a marketer, then took on growth, product, and operations.


- **2025 → now — [Sirv Studio](https://www.varyvoda.com/projects/sirv-studio/)**: Used everything I had learned to build and ship Sirv Studio.


## A living portfolio



### [VibeQ](https://www.varyvoda.com/projects/vibeq/)

The work queue behind Sirv Studio. Humans and agents share tasks, approvals, branches, activity, and evidence. Stewardship: Evolving.


### [Earth Roulette](https://www.varyvoda.com/projects/earth-roulette/)

Random destination discovery with 5,000 places, filters and travel guides, a native iOS app, and Wanderer airport-based trip ideas. Stewardship: Long running.


### [BudJet - Personal Finance Tracker](https://www.varyvoda.com/projects/budjet/)

A personal finance tracker I built because I wanted one I would actually use. Scan a receipt, let AI extract and categorize the line items, then see where the money went without turning bookkeeping into a second job. Stewardship: Evolving.


### [Press](https://www.varyvoda.com/projects/press/)

An open-source desktop app for preparing images: inspect folders, compare compression, resize and convert in batches, with local AI and optional Studio tools. Stewardship: Evolving.


## Recently tended


- **[Press](https://www.varyvoda.com/projects/press/)**, 2026-09-04 — Refined conversion notices and restored the status bar.


- **[Sirv Studio](https://www.varyvoda.com/projects/sirv-studio/)**, 2026-09-04 — Added publish receipt status, permission rechecks and an audit procedure for observing Shopify results.


- **[VibeQ](https://www.varyvoda.com/projects/vibeq/)**, 2026-09-03 — Added checks that compare reported commits and test status with the actual pull request head.


- **[Earth Roulette](https://www.varyvoda.com/projects/earth-roulette/)**, 2026-08-31 — Fixed Wanderer searches that missed a month inside the requested travel window.


## Start here


### Building things


- [The bay outside my window is a shader now](https://www.varyvoda.com/posts/the-bay-is-a-shader-now/) — Reference photos, rejected suns and a performance audit that found the visitor I had missed.


- [59 of my WebP files were PNGs](https://www.varyvoda.com/posts/59-webp-files-were-pngs/)



### How I work


- [I get bored. I still ship.](https://www.varyvoda.com/posts/i-get-bored-i-still-ship/) — Press is a pleasant detour. The main projects keep moving.


- [Why every agent rule has an incident](https://www.varyvoda.com/posts/scar-tissue-as-documentation/)


- [What I actually do all day](https://www.varyvoda.com/posts/what-i-actually-do-all-day/)



### Product decisions


- [Adding a paid product without losing the random button](https://www.varyvoda.com/posts/adding-paid-without-losing-random/)


- [Why I don't kill side projects](https://www.varyvoda.com/posts/why-i-dont-kill-side-projects/)


- [Sirv Studio](https://www.varyvoda.com/projects/sirv-studio/)



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[About](https://www.varyvoda.com/about/) · [Projects](https://www.varyvoda.com/projects/) · [Writing](https://www.varyvoda.com/posts/) · [Contact](https://www.varyvoda.com/contact/) · [Sitemap](https://www.varyvoda.com/sitemap.xml) · [OpenAPI](https://www.varyvoda.com/openapi.json)
