Archive
Earlier notes
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Image SEO in 2026: Everything That Changed Since 2019
Seven years ago I wrote a guide to image SEO for e-commerce. I re-audited every piece of advice in it. Some aged beautifully, some died, and the biggest shift is one nobody saw coming: the searcher is often not human anymore.
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Claude Audits, Codex Types: Anatomy of a Fleet Skill
improve-codex is a small open-source skill that turns the 'editorial judgment over a fleet' theory into a working pipeline: an expensive model audits and reviews, cheap sandboxed executors type, and a second model family attacks every plan and every diff — nothing lands without a verdict.
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Two theories of a programmer
One theory of a programmer types the code it thought of. The other edits a fleet that types. Makers thrive, typists don't, and the data shows why.
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Maximizing Performance in a Vue/Nuxt Project with Sirv
How I pushed a Vue/Nuxt site to top performance with Sirv: on-the-fly image optimization, lazy loading, CDN delivery, and a faster contentful paint.
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Actionable ways to help Ukraine
Actionable ways to help Ukraine: verified donation routes, army support funds, and humanitarian resources, curated at UAHelp.me.
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9 Actionable tips to increase Shopify sales
The original article was posted on Sirv’s blog In 2020, e‐commerce has become more important than ever; thousands of businesses had to transition to selling online simply to …
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Image SEO for E-commerce
Update, July 2026: I re-audited every piece of advice in this guide, seven years on — what survived, what died, and what changed. Read the follow-up: Image SEO in 2026: Everything …
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Image Personalization. Why it's Great and how to use it.
The original article was posted on Sirv’s blog Personalization has become one of the hottest marketing trends. Nowadays, shoppers want not only products – they want better …